There can be two types of advertising----Traditional and Technological. These two undertake distinct medium or root or system of reaching their customers. Some of them------base on the major that has been taken, like the traditional, are able to reach very few customers. While other forms of advertising are able to reach a wild range of people. If you are walking on the street of Nigeria and see a group of people dressed in traditional costumes and are dancing, that may be a root taken for an advertisement to be served. The kind of advertisement serve here may be about herb medicines or soaps. And this kind of advertisement and the root taken for the advertisement are not identical. If it were identical, the advertisement serve here would have been about cultural dancing contest and not of medicines or soaps. Technological advertising is highly more advanced than the traditional. Here, advertisement is done on the radio, TV and the Web. Radio and TV are less sophisticate...